The New York Times Crossword · 36-Down · 8 letters

Pitching staff? The New York Times Crossword clue

Editorially reviewed September 10, 2026

Answer · 8 letters

AD AGENCY

In the grid: ADAGENCY · no spaces

AD AGENCY answers the business sense of pitching: presenting ideas to win a client's approval. The clue initially suggests baseball pitchers, but its question mark points to a different kind of team that makes pitches.

Different crossing letters? Check another fit →

Keep staff, change the meaning of pitching

Staff still means a group of people working together. The misleading word is pitching: an advertising team pitches a proposed campaign or its services to a prospective client. The answer names the business employing that team, not a particular baseball position.

Eight cells, two ordinary words

Write ADAGENCY in the grid, but read it as AD AGENCY: two letters plus six. Do not look for a single eight-letter job title. The plural-looking idea of a staff can be represented by a singular collective business name, which is why the answer does not need an S.

References behind this explanation

These references support the meaning or background; they are not publisher endorsements.

Where this clue appeared

36-Down in The New York Times Crossword puzzle for September 10, 2026.

Browse selected The New York Times Crossword clues →

Related reviewed clues

Solve the next clue here.

Paste another clue, add the letters you trust, and keep solving without returning to search.

Open saved clues →
Use ? for each unknown letter.
Optional if the pattern sets it.
How much help?

This independently written explanation is for learning and clue analysis. Crossword Clue Tutor is not affiliated with or endorsed by The New York Times Crossword or its publisher.